LUXE Baby was founded right here in New Zealand back in 2020, by parents who were on a mission to provide practical nappy bags at an affordable price without compromising on style. We started with our best-selling unique nappy backpack which exceeded parents expectations.

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Then came 2022 when Trudy, Mum of 3 young boys brought Luxe Baby.

She understands the importance of quality, stylish and practical products for her own family and believes every parent should be able to have these little luxuries. 
She has grown the Luxe Baby range from the best-selling backpack to now include Caddies, the Imogen Convertible and so many more in the future.